CBC/Radio-Canada

As one of Canada’s most trusted and respected public brands, CBC/Radio-Canada is our country’s national public broadcaster.  M&C Consulting was enlisted to support CBC/Radio-Canada’s Corporate Communications Division in undertaking a structured diagnostic analysis of the Corporate website and social media assets.  This included providing strategic advice on enriching the website and its content; and offering a digital media vision proposal in supporting CBC/Radio-Canada to make it’s digital assets more engaging and relevant to Canadian’s daily experience.