M&C offers an effective two-phased go-to-market strategy for the Canadian market rooted in providing a deep understanding of the market and customers.
Market Entry Strategy
- Executive Branding
- Market Analysis and Competitive Intelligence
- Communications and Public Relations
- Government and Stakeholder Relations
Ongoing Execution
- Live business support and intelligence
- Government and Stakeholder Relations
- Public relations & marketing,
- Social media
- Original content (white papers, blog posts, articles, video production, graphics and multi-purpose content)
- Web & social media monitoring
- Events
- Brand ambassadors
- Podcasts
- Media and cultural training
“We came to the M&C Consulting team to help us develop a vision for our corporate social media properties, and our corporate website. They were able to take their vast knowledge of both field and theory and apply it to our everyday realities. Presentations were always polished, and they delivered a fantastic end product on time and on budget. We could not have asked for anything more.”
Daniel Lauzon
Director, Strategic Communications and Planning
CBC/Radio-Canada
