The text below is an excerpt from the original article by Sarah Brown, published November 2014 on Carleton University Magazine.
Earlier this year, social gamification guru Giovanna Mingarelli, BAHons/09, came on board as an entrepreneur- in-residence at the on-campus
living lab known as 1125@Carleton. Focused on driving innovation through collaboration, living labs
are gathering spots for students, professors, entrepreneurs and business people to create, share and test new technologies and ideas. As 1125@Carleton celebrates its first anniversary, Mingarelli expounds on her PlayMC2 app and how the culture of positive microactions is set to snowball around the globe.